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The current situation has caused a permanent shift in customer behavior. They’re now consuming services differently, are more comfortable with digital payments, expect contact-less deliveries, interact online with chatbots, to name a few. They now expect a seamless, consistent experience irrespective of whether they consume online or offline.

It’s critical for CIOs and CMOs to understand these changing expectations so that they can adjust to the new realities. Technology plays an essential role in delivering innovative customer experiences in the new normal.

How has customer behaviour changed and how can technology leaders act as catalysts to provide a seamless customer experience and enable organizational growth

 

Key Highlights:

Understand how
customer expectations
and journey have
changed in the new normal

Find out how technology can be leveraged to understand changing customer behavior and deliver a safe, secure, and seamless experience

Learn how CIOs and CMOs should work together to build innovative IT solutions that deliver value to customers

Discover essential technologies that can be used as a differentiator
to give organizations
a competitive edge

Who Should Attend: CIOs, IT Decision Makers, CDOs, CTOs, Marketing Specialists

SPEAKERS

Ankit Agrawal

Founder & CEO,
InsuranceDekho

Pradeep Gupta

CMD,
CyberMedia Group

Sudharsan R

Head of Mid-Market Marketing & Marketing Operations| International Markets,
Dell

Mukesh Sharma

CTO,
Paisabazaar

Prasad Udyawar

GM-IT,
Parle Agro

Prasanna Lohar

Head of Innovation,
DCB Bank

Anil Chopra

VP-Research and Consulting,
CMR

AGENDA

03:00 p.m

Fireside Chat: Understanding and Gearing up for Changing Consumer Behaviour
Ankit Agrawal, CEO, InsuranceDekho with Pradeep Gupta, CMD, CyberMedia Group

03:25 p.m

Dell Session: Aligning Technology to Changing Consumer Behavior to Sustain Business Growth
Sudharsan R, Head of Marketing Operations & Channel Marketing International Region (Europe, Middle-East/Africa, Latin & Central America, APAC, Japan & China) Dell Technologies

03:40 p.m

Power Panel: Adapting to Changing Consumer Behaviour in a Hybrid World and Role of Tech
Mukesh Sharma, CTO, Paisabazaar
Prasanna Lohar, Head of Innovation, DCB Bank
Prasad Udyawar, GM-IT, Parle Agro
Sudharsan R, Head of Mid-Market Marketing & Marketing Operations| International Markets, Dell
Moderator: Anil Chopra, VP-Research and Consulting, CMR

04:20 p.m

Audience QnA and Vote of Thanks

Registration

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